SAP Font
SAP Font has always stood out because of how professional and straightforward it looks. Every time you see the company’s branding, it’s clear how much the SAP logo font contributes to its reputation as a trusted leader in enterprise software. The typeface reflects clarity, stability, and innovation—all qualities that SAP is known for. The SAP logo font is based on Frutiger, a clean and modern sans-serif typeface. This choice emphasizes readability and precision, which mirrors the brand’s focus on simplifying complex business processes, working consistently across digital platforms, corporate materials, and product interfaces.
Compared to other tech companies, SAP Font feels more structured and business-focused. That’s why it connects so strongly with corporate audiences. SAP Font proves that typography can communicate reliability and expertise, making the SAP logo font an integral part of the brand’s global presence.
About SAP
SAP SE is a German multinational software corporation founded in 1972 by five former IBM employees in Weinheim, Germany. Headquartered in Walldorf, Germany, SAP is the world’s leading enterprise resource planning (ERP) software provider, helping businesses manage operations, finance, supply chain, human resources, and customer relationships. The company’s flagship product, SAP S/4HANA, runs on in-memory computing technology. Serving over 400,000 customers across industries worldwide, SAP has become synonymous with enterprise software solutions, digital transformation, and business process optimization for corporations globally.
